Hello,
Our organizations, Pear Tree Education and Pear Tree School, are looking for an experienced Facebook Advertising expert to assist us in improving our Facebook marketing strategies.
Responsibilities:
- Reconfigure the Facebook Pixels on our websites to track not just page views but also conversion events.
- Set up event tracking for key events such as 'Add to Cart', 'Purchase', 'Lead', 'Complete Registration', 'Page View', etc.
- Guide us on implementing successful A/B testing, including how to design different versions of ads, how to interpret the results, and how to make data-driven decisions based on these results.
- Provide input on our overall Facebook campaign strategy, including targeting, ad spend, and ad design.
- Manage our Facebook campaigns based on agreed-upon KPIs and objectives.
- Deliver regular reports on campaign performance, with analysis and actionable insights that can help us improve our results.
Requirements:
- Proven experience with Facebook Ads Manager and Pixel
- Proficiency in A/B testing and conversion optimization
- Strong understanding of Facebook analytics and reporting
- Excellent communication skills
- Ability to provide strategic recommendations based on data
Please provide a quote for your services and a proposed timeline for the tasks outlined above.
We look forward to hearing from you!
Job Type: Freelance
Salary: $15.00-$50.00 per hour
Benefits:
- Casual dress
Flexible Language Requirement:
- French not required
Education:
- Secondary School (preferred)
Experience:
- Facebook Advertising: 3 years (required)
Language:
- English (required)
Work Location: Remote
Application deadline: 2023-05-19
Expected start date: 2023-05-22
